# Policy Renewal & Lapse Rescue — Financial Services AI agent | Mihu AI

Financial Services · Insurance

# Policy Renewal & Lapse Rescue

Reduce churn by renewing on time and re-engaging lapsed customers before they leave.

Set up this outcome

## Apps this needs

Core / Policy System Lending, policy or subscription system for renewals & balances. Connect during setup

WhatsApp Business Send confirmations and let customers reply on WhatsApp. Connect during setup

SIP Trunk Route inbound & outbound calls through your phone system. Connect during setup

CRM Salesforce, HubSpot or your local CRM for leads & contacts. Connect during setup

## How it works

Reaches customers as the renewal window opens , or already in a grace-period lapse status, via voice (Twilio, 3CX, RingCentral, or a carrier-direct SIP trunk), WhatsApp or SMS, with any premium change pulled from the policy system.

Confirms details, handles simple questions , and takes the renewal — payment is processed and the policy updated to active via API.

For lapsed customers, offers a clear path back to reinstatement.

If the customer wants to change coverage , routes the request to a licensed agent rather than adjusting it directly.

Escalates anything else needing a licensed human, with context, and logs outreach and outcome to the CRM .

## Data sources

Policy / subscription book Renewal dates CRM

## What it targets

Renewal window contacted Target 95%

On-time renewal rate Target +12%

Lapsed customers rescued Target 8%