# OTA Guest → Direct Rebooking — Hospitality AI agent | Mihu AI

Hospitality · Revenue

# OTA Guest → Direct Rebooking

Convert guests who arrived via an OTA into direct bookers on their next stay.

Set up this outcome

## Apps this needs

Booking / PMS Property, listing or reservation system for availability & bookings. Connect during setup

WhatsApp Business Send confirmations and let customers reply on WhatsApp. Connect during setup

Inbound Email Let the agent read and answer email enquiries. Connect during setup

CRM Salesforce, HubSpot or your local CRM for leads & contacts. Connect during setup

## How it works

Agent identifies guests whose stay came through an OTA channel .

After checkout, opens on WhatsApp or email with a thank-you, not a pitch.

Offers a direct-only benefit — late checkout, room upgrade, member rate.

Captures consent and sends a direct booking link for their next dates.

Adds the guest to your direct list so future offers skip the commission.

Logs the conversion outcome to the CRM for channel-mix reporting.

## Data sources

PMS stay history Booking source Rate plans CRM

## What it targets

OTA guests contacted Target 90%

Direct repeat bookings Target 12%