# Long-Term Nurture for "Not Ready Yet" Leads — Real Estate AI agent | Mihu AI

Real Estate · Nurture

# Long-Term Nurture for "Not Ready Yet" Leads

Keep leads who aren't ready to buy/sell/rent yet warm over months.

Set up this outcome

## Apps this needs

CRM Salesforce, HubSpot or your local CRM for leads & contacts. Connect during setup

MLS / Portal Feed Listing data, availability and comparable sales across the MLS and portals (Zillow, Rightmove). Connect during setup

Inbound Email Let the agent read and answer email enquiries. Connect during setup

## How it works

Segments leads by stated timeline via the CRM and applies a matched nurture cadence.

Sends relevant market updates and listing matches at a frequency appropriate to their timeline, matched against the MLS feed.

Re-qualifies timeline periodically as it naturally comes up in conversation, written to the CRM.

Triggers active agent outreach once a lead's stated timeline approaches.

## Data sources

CRM lead timeline/stage data Market listing feed

## What it targets

Long-nurture leads still engaged after 6 months Target 50%

Nurture-to-active-transaction conversion Target 15%