Professional Services · Growth
Community / Bar Association Networking Follow-up
Follow up systematically on professional networking contacts.
Apps this needs
CRM
Salesforce, HubSpot or your local CRM for leads & contacts.
Connect during setup
Inbound Email
Let the agent read and answer email enquiries.
Connect during setup
How it works
- Logs networking contacts made by professionals at industry/community events, written to the CRM.
- Sends a personalized follow-up referencing the specific conversation, from the professional who made the connection.
- Nurtures the relationship over time with relevant, non-salesy touchpoints.
- Flags warming relationships for the professional to personally re-engage.
Data sources
CRM networking contact log
What it targets
- Networking contacts followed up within 1 week Target 90%
- Networking-to-referral-relationship conversion Target 100%