Automotive · Aftersales

Digital Owner's App Onboarding Follow-up

Increase activation of the manufacturer's connected-owner app, which drives future engagement and telematics-based service opportunities.

Apps this needs

Manufacturer Platform Recall/update notices, telematics alerts and connected-app data from the OEM. Connect during setup
SMS Gateway Fallback text messages for reminders and links. Connect during setup
WhatsApp Business Send confirmations and let customers reply on WhatsApp. Connect during setup

How it works

  1. Agent checks app activation status via the manufacturer platform for owners past their first week.
  2. Unactivated owners get a benefit-focused reminder — remote lock, service alerts, maintenance tracking — not a generic prompt.
  3. Offers to walk through setup live if the owner reports difficulty.
  4. Activation completion is confirmed and logged to the CRM.

Data sources

Manufacturer app platform activation status

What it targets

  • App activation rate within 30 days of delivery Target 55%