The orchestration platform

One platform for the
whole customer journey.

Mihu isn't a chatbot or a single agent. It's a unified control plane where you design, simulate, deploy, and improve AI agents across every channel — voice, messaging, CRM and coaching — orchestrated as one connected system.

40+ languagesAny CRM, ERP & SAP via API500+ businesses
Mihu
control plane
Voice
Messaging
CRM sync
Booking
Coaching
Simulate
The lifecycle

Follow the whole journey — as one connected loop.

Design, simulate, build, deploy, improve. Each stage feeds the next. Scroll the spine to move through the system exactly the way your agents do.

01
Design

Describe the agent. In plain language.

Build agents the LLM-native way — behavior, guidelines, guardrails, procedures and intents written as natural language. One agent spans Voice, Messaging, CRM, Reception & Booking, and Quality & Coaching.

  • Natural-language behavior & guardrails
  • Reusable procedures and intents
  • Multi-channel from a single definition
agent-studio · new agent
behavior — You are Aria, the front-desk agent for a dental clinic.
guardrails — never quote a price; escalate anything clinical to a human.
procedure — verify patient, offer next 3 open slots, confirm by SMS.
VoiceWhatsAppReception & Booking+ 2 intents
02
Simulate

Test against real personas before real customers.

Simulator Studio runs your agent against AI-generated customer personas — impatient callers, code-switchers, edge cases — then scores it on a skill scorecard. De-risk the launch before anyone picks up the phone.

  • AI-generated customer personas
  • Skill scorecard with pass/fail gates
  • Catch regressions before deploy
simulator-studio · run #248
ICImpatient callerwants a slot today, talks over the agentpassed
NSNon-native speakerswitches between English and Spanishpassed
ECEdge caseasks about insurance the clinic doesn’t takepassed
Skill scorecard93 / 100 · ready
Intent recognition96%
Guardrail adherence100%
Booking completion91%
Tone & empathy88%
03
Build

Build beyond the box — with real compute.

Builder Assistant is the coding layer. It writes genuine custom integrations and deploys running services with their own compute — visible under a Resources tab with vCPU, RAM and cost, plus Review & QA checks. Not a mockup; real deployed infrastructure.

  • Writes & ships custom integrations
  • Dedicated compute, transparent cost
  • Review + QA before anything goes live
vCPU
0.5
Memory
512 MB
Cost / mo
$4.20
svc crm-booking-sync · ● running · region eu-west · uptime 99.98%
Builder Assistant writes and deploys real services on their own compute. That's distinct from the Mihu Assistant, which conversationally manages features you already have.
04
Deploy

Go live everywhere — coordinated from one place.

Agents deploy across every channel at once, synced to your CRM, running campaigns and booking appointments. Not separate tools bolted together — one orchestration layer keeping every channel in step.

  • Voice, messaging & social in sync
  • Live CRM write-back
  • Campaigns and booking, coordinated
orchestration · live
Voice & CallInbound + outboundsynced
WhatsAppThreaded messagingsynced
EmailFull inbox automationsynced
Instagram DMSocial inboxsynced
MessengerFacebook pagessynced
CRM & ERPAny system with an APIsynced
BookingReception & schedulingsynced
05
Improve

Every conversation makes the next one better.

The Quality & Coaching Agent evaluates every single interaction, flags what to fix, and auto-coaches your agents. The loop closes — and the whole system compounds with every conversation.

  • 100% of interactions evaluated
  • Automatic coaching & flagging
  • Continuous, compounding improvement
quality & coaching
Interactions scored
100%
Resolution rate
+14pts / 30d
Empathy — flagged & auto-coached88 → 94
Every conversation feeds the next. Agents improve with each interaction — automatically.
Everything Mihu does

The complete platform — 20 capability areas, one control plane.

Every feature that powers the journey above, mapped end to end. Build agents, connect channels, engage customers, then measure and improve — all grounded in your own data and governed as one system.

01Build

Design agents and ground them in your data.

AI Agents

Create agents from scratch, from a website URL, or import a ready template — then layer behavior on top.

  • Guidelines, procedures, guard rules & notes
  • Intents, auto-intents & intent events
  • Routing rules and training rows
  • Support, Sales, Service, QA & Coaching roles
  • Support Assistant mode across channels
  • Export / import to clone across tenants

Voice & Text Configuration

Tune exactly how each agent sounds and reads — on a live call or in chat.

  • Spoken language + voice selection & tuning
  • Text & chat channel configuration
  • Multi-language — 40+ languages, natively
  • Greeting, voicemail & end-call messages
  • Interruption modes and advanced overrides
  • Recording, background sound & normalizers

Knowledge

Ground answers in your real, per-tenant data — never generic help-desk text.

  • Website crawl up to 3 layers deep
  • Import CSV, Excel, JSON, PDF, XML or audio
  • Paste raw text or build data tables
  • Live data capture from conversations
  • Live triggers on new or changed data
  • Attach a knowledge base to many agents

Builder Mode

Go beyond platform features with AI-generated custom code on real compute.

  • Builder Assistant writes & deploys services
  • Dedicated dev server with full file & SSH access
  • Run shell commands and read live logs
  • Automatic QA — code review, tests & spend tracking
02Connect

Reach customers on every channel, from one number.

Channels

One agent, every touchpoint — voice, messaging, social and email in sync.

  • Mihu numbers, SIP trunks & bring-your-own
  • PBX extension connector & WhatsApp Calling
  • WhatsApp Business, SMS, Instagram & Messenger
  • Workspace email inbox per agent

Phone Numbers

Search, buy, assign and manage numbers with compliance built in.

  • Per-country compliance requirements
  • Assign to agents & channels, release on demand
  • Number stats and attention flags
  • Per-minute outbound rate lookup

Smart IVR & Routing

Natural-language routing that replaces "press 1" phone menus.

  • Point your main line at a smart front door
  • Connect your PBX
  • Connect your trunk (bring-your-own)
  • Intent-based routing rules
  • Inbound / outbound number normalizers

Integrations

Wire Mihu into the tools you already run — CRM, productivity and infra.

  • Salesforce, Zoho, Dynamics, Freshworks & more
  • Slack, Gmail, Notion, Sheets, Calendar, Airtable
  • n8n, Zapier, Make.com & Apify
  • Twilio, ElevenLabs, Deepgram + REST API
03Engage

Run outbound, automate flows and keep records live.

Automations

A no-code scenario builder that fires on real events.

  • Triggers + multi-step actions, draft → deploy
  • Complex multi-step workflows
  • Branching, logic & delay steps
  • Step-to-step data via {{stepN.field}}
  • Webhook triggers & full execution logs

Campaigns

Outbound calls, WhatsApp blasts and SMS at scale.

  • Contact pools & self-refreshing rule lists
  • Listings — pool + rule + contacts in one setup
  • Task scheduling & call retry logic
  • WhatsApp templates with param mapping

Contacts & CRM

Auto-updating records the agent reads and writes as it talks.

  • Custom fields, tags & pipeline stages
  • Contact approvals with full history
  • Analyzers — prompt-defined custom fields
  • Lead scoring & segmentation, blacklist & memory

Appointments

Booking and scheduling handled end to end by the agent.

  • Schedules & availability types
  • Get available slots for any date
  • Appointment requests & confirmations
  • Reschedule, cancel or delete

Live Call Actions

Control calls in flight — place, route and hand off with context.

  • Initiate & place outbound calls
  • Forward, transfer or route to a human
  • Hang up or end a live call
  • List & inspect calls with box-score detail
04Improve

Score every conversation and coach automatically.

Quality, Scoring & Coaching

Conversation Intelligence on 100% of interactions — never a sample.

  • Sentiment, emotion, satisfaction & outcome
  • QA agents with weighted skill scorecards
  • Coaching agents turn results into feedback
  • Transcriptions & analyzer-level scoring

Simulations

Test agents against AI customer personas before they go live.

  • Generate personas & test cases
  • Score against pass/fail criteria
  • Reports with issues & suggested fixes
  • Accept improvements back into the agent

Reports & Analytics

Authoritative metrics across every channel, on a schedule.

  • Call, conversation & session rollups
  • Evaluation & intent breakdowns
  • Scheduled daily / weekly / monthly reports
  • Notifications, alerts & full action logs
05Govern

Keep every agent safe, compliant and accountable.

Guard Rails & Escalation

A three-layer safety model with a human always in reach.

  • Guard rules — what an agent can & can’t do
  • Escalation by intent, sentiment or keyword
  • Handover & human-in-the-loop controls

Security & Compliance

Enterprise controls and per-agent compliance flags.

  • GDPR & HIPAA flags per agent
  • Two-factor auth on assistant channels
  • Roles, audit trails & enterprise controls
  • Google OAuth / CASA & SPF/DKIM verification
06Control

Run the whole platform in plain language.

Mihu Assistant

An in-platform copilot — ask questions and run actions in plain language, every answer grounded in your tenant.

  • Manage agents, campaigns & data by chat
  • Answers grounded in your real tenant
  • Runs real actions, not just suggestions

MCP Server

Control the entire platform by chat from Claude or ChatGPT.

  • The flexi server at mcp.mihu.ai
  • Full tool surface over MCP
  • Same actions, from your AI of choice
Coming soon

Human-in-the-loop, on the same queue.

A human workdesk for contact centers where AI and human agents share one queue. When an agent reaches the edge of what it should handle alone, it hands off — context, transcript and all — to a person, seamlessly. The near-future layer of the same orchestration story.

  • Shared AI + human queue
  • Seamless handoff with full context
  • Same control plane, no new tool
Workdesk · shared queue4 active
AIBooking — new patient, Tuesday 2pmHandled end to end · Voice0:42
AIBilling question — insurance coverageLow confidence · escalatingnow
HandoffComplaint — requesting a managerContext + transcript passed to human0:03
HumanComplaint — requesting a managerPicked up by Dana · same queuelive
Coming soon

The human call-center representative dashboard.

A hybrid AI + human workdesk where representatives pick up escalations live — full transcript, live call controls, and the shared AI-and-human queue in one screen. The same orchestration story, now with a person at the desk.

HealthcareAutomotiveReal estateE-commerceHospitalityFinancial services
500+
businesses orchestrated
40+
languages, natively
99.9%
platform uptime
faster time to launch
One platform · the whole journey

See it orchestrated.

Watch design, simulation, build, deploy and coaching run as one connected loop — on your channels, in your languages, wired to your CRM.